Case Study: Visualizing and Communicating Corporate Value Through Intangibles Management
March 29, 2010 by Mary Adams · 1 Comment
Last week, I helped lead a full afternoon workshop organized by the Intangible Asset Finance Society at the Think Tank and Auction hosted last week by ICAP Ocean Tomo in San Francisco. (The auction was fun to watch–here are a few Tweets about the auction).
My co-presenters for the afternoon were Nir Kossovsky of Steel City Re and Andy Gibbs of CXO IP Advisory. We opened up by each making some comments about our perspectives on intangibles management and emerging intangibles markets. My slides are here–I will add links to Nir and Andy’s presentations if they are posted online.
Then we moved to a case study discussion. The discussion was very robust. Since we usually cannot share the contents of client work when we engage in this kind of exercise, it is a great opportunity to share with you how this kind of approach works in practice.
Here’s a summary of the case we gave the participants. Read more
Call on Intangible Asset Risk and Reputation Metrics
July 7, 2009 by Mary Adams · Leave a Comment
Intangible Asset Finance Society Monthly Call: The President of Intellectual Capital Advisors, Mary Adams, will be hosting Nir Kossovsky on the IAFS monthly call this Friday, July 10th at noon EDT.
Nir is the Chief Executive & Director of Steel City Re, a firm focused on innovating new ways of managing intangible risk. He is also an entertaining speaker and will surely keep Mary on her toes! The call is free but you must register to get the conference information. Hope you can join us!
Simple but Powerful Ways to Generate Ideas and Track Satisfaction
May 15, 2009 by Mary Adams · Leave a Comment
Michael Fraser is someone who gets the power of using technology to put knowledge to work within the organization. He has held a number of positions since I first met him. Currently he is the Recovery Act Program Manager for the Loan Guarantee Program Office at the Department of Energy. He recently wrote to me:
One experience I wanted to share was about employee ideas for improvement. On a former project known as CHRIS, one of the major subsystems was Employee Self Service which was a home grown web site built in Cold Fusion. All employees and contractors had access although the contractors’ was limited to a smaller subset of functions. Read more
Gartner on Investor Communication
January 29, 2009 by Mary Adams · Leave a Comment
The McKinsey Quarterly recently ran an interview here with Gartner CFO Christopher Laford. In the interview, he explained that:
When our new CEO, Gene Hall, joined, we established a long-term financial road map as a key element of our investor communications. We told our investors how we were running our businesses and where we thought we could drive performance over the long term-key measures, like revenue growth by business segment and margins.
And when we did that, we also identified the two or three metrics, for each segment, that would help investors understand Read more
Metrics Innovation
December 26, 2008 by Mary Adams · 1 Comment
Strategy + Business published a great article here on how powerful and important the creation of new metrics can be. It cites the creation of “horsepower” to help people envision the power of Watt’s steam engine, “99-44/100% Pure” as a way of describing Read more
