Knowledge is the New Oil – And Intellectual Capital is Your New Factory
June 23, 2009 by Mary Adams
If I ask you whether we live in the industrial or the knowledge era, you wouldn’t hesitate. You know that our economy has transitioned.
That doesn’t mean that industry and manufacturing have gone away, just that they are not the dominant source of value creation. Agriculture didn’t go away when the industrial era began. Industry won’t go away with the rise of the knowledge era.
But I find that most managers don’t have explicit models for the role of knowledge in their business. They know it’s there. They know what to do with it. But they are dealing with it all on a gut level. But you don’t want to rely exclusively on your gut to manage your business.
For a long time, I have been struggling with finding a way to help my clients envision knowledge as a productive asset. The most graphic way is illustrated in the slide presentation below. You will see more on this approach in the coming months (and in our book next year). For now, I thought I would share this first take. Please let me know what you think through the comments or email!
[...] temas subyacentes encima y como ellos probablemente afectarán la cumbre de la organización. Una exposición de diapositivas de Mary Adams en Consejeros de Capital Intelectuales repite muchas de las mismas preocupaciones en [...]
[...] thèmes au-dessus et comment ils auront un impact probablement sur le haut de l’organisation. Un slideshow de Mary Adams aux Conseillers de Capitale Intellectuels répercute beaucoup de mêmes inquiétudes [...]
[...] haben, und wie sie wahrscheinlich die Spitze der Organisation zusammenpressen werden. Ein Lichtbildervortrag von Mary Adams an Intellektuellen Kapitalberatern wirft viele derselben Sorgen im Artikel Pink oben [...]
Showing very good concept about the present and coming economy challenges.